Ensuring a Better Presence in the European Market
Fusion CX Acquires Morocco-Based Finaccess BPO
Fusion CX has expanded its global reach by acquiring Finaccess BPO, a Morocco-based call center services provider, along with its French subsidiaries, on November 9, 2020. This marks Fusion CX’s first acquisition in Europe and Africa, enhancing its presence in the EMEA (Europe, Middle East, and Africa) region.
About Finaccess BPO
Finaccess BPO is a well-known multilingual, multichannel BPO that primarily serves French, Spanish, and Italian-speaking markets. The company is headquartered in Casablanca, Morocco, and offers a wide range of services, including telesales, customer service, helpdesk solutions, and back-office support. With three operational sites in Casablanca and subsidiaries in France, Finaccess BPO boasts a multi-country presence with over 600 employees.
Benefits for Finaccess BPO’s Clients
The acquisition by Fusion CX will greatly benefit Finaccess BPO’s existing clients. By leveraging Fusion CX’s extensive global presence, resources, and talent pool, Finaccess BPO can enhance its processes, delivering superior customer experiences and improved bottom-line results.
From the Director’s Corner
Pankaj Dhanuka, CEO of Fusion CX, commented: “The acquisition is a win-win for both companies and their customers. It strengthens our position in the EMEA market and enhances our ability to serve clients globally. This strategic aligns with our future goals and aspirations.”
How Will This Acquisition Benefit Fusion CX?
Enhanced Presence in the EMEA Market
As Fusion CX Acquires Morocco-Based Finaccess BPO, it gains a significant foothold in the EMEA BPO landscape. This expansion provides the company with a substantial growth opportunity in the region, enabling it to offer superior support in multiple European languages and cater to a diverse range of businesses.
Increased Global Footprint
Finaccess BPO’s established presence in Morocco and France allows Fusion CX to extend its reach in the EMEA region, significantly increasing its global footprint. This strategic move positions Fusion CX for greater visibility and influence in the international BPO market.
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Why Choose Fusion CX?
Fusion CX is dedicated to helping businesses grow rapidly and meet ever-changing customer expectations. Fusion CX is an ideal partner for companies seeking to outsource their services with a global delivery model, multilingual and multichannel support, robust data security, and scalability.
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