The global outsourcing industry is evolving. Today, it’s not just about efficiency and scalability—it’s about responsibility, inclusivity, and purpose. At Fusion CX, we believe that outsourcing has the power to transform lives when paired with a strong commitment to impact sourcing. Our NAPS/NATS initiative (National Apprenticeship Promotion Scheme / National Apprenticeship Training Scheme) is proof of that belief—and it’s why we are honored to be named a finalist in the Diversity, Equity, and Inclusion (Medium Enterprise) category at the Outsourcing Impact Review (OIR) 2025 Awards.
Key Takeaway: Impact sourcing is no longer optional—it’s the future of outsourcing. Fusion CX’s NAPS and NATS initiatives are proof that when you combine innovation with inclusion, you don’t just grow businesses, you transform lives.
What Is Impact Sourcing?
Impact sourcing is an approach to outsourcing that prioritizes hiring, training, and empowering individuals from marginalized, underserved, or underrepresented communities. Instead of viewing outsourcing solely as a cost-efficiency strategy, impact sourcing turns it into a vehicle for equity and economic opportunity.
By creating pathways for people who traditionally face barriers to employment—such as women, differently abled individuals, and those from low-income communities—impact sourcing ensures that global business growth translates into inclusive social progress.
The NAPS/NATS Initiative: Fusing Technology with Inclusion
At Fusion CX, NAPS (National Apprenticeship Promotion Scheme) and NATS (National Apprenticeship Training Scheme) are more than just apprenticeship programs. While they focus on structured training and industry alignment to boost efficiency and employability, their true impact lies in how they open doors, particularly for the underserved and underskilled population in India, offering pathways to economic empowerment and sustainable livelihoods:
- Equitable Employment Opportunities: By embedding DEI principles into recruitment and training, NAPS/NATS ensures that diverse talent pools gain access to career opportunities in the digital-first outsourcing industry.
- AI-Driven Upskilling: Employees from all backgrounds receive training in AI, automation, and workplace readiness, allowing them to future-proof their careers and thrive in high-demand roles.
- Community-Centric Growth: By focusing on marginalized communities, Fusion CX strengthens local economies while bridging the digital divide.
This initiative demonstrates that technology and equity can grow together, driving both client success and community upliftment through meaningful economic empowerment.
Recognition at OIR 2025: Fusion CX’s Impact Sourcing Initiative Recognized
The OIR Awards, organized by Outsource Accelerator, honor companies that set benchmarks
in sustainability, diversity, social responsibility, and innovation. Fusion CX’s shortlisting
in the Diversity, Equity, and Inclusion category confirms the industry-wide impact of NAPS/NATS.
As part of the recognition, Fusion CX will be featured in the OIR 2025 Report, launching
October 15, 2025. This global report will spotlight 31 organizations redefining the outsourcing
landscape with people-first initiatives.

Why Impact Sourcing Matters for the Future of Outsourcing
The outsourcing industry employs millions of people worldwide. By embracing impact sourcing, companies can:
- Drive long-term social impact by reducing barriers to employment.
- Build more resilient workforces by investing in skills development.
- Strengthen client relationships by aligning with ESG and CSR goals.
- Support global sustainability targets while achieving business growth.
Fusion CX is proud to be part of this movement. We are proving that profitability and purpose are not mutually exclusive, but mutually reinforcing.
A Word from Fusion CX
“Being recognized as a finalist in the OIR Awards for Diversity, Equity, and Inclusion is a testament to our belief that innovation must serve people,” said Oindrila Banerjee, AVP, Human Resources at Fusion CX. “Through NAPS and NATS, we’ve shown how structured apprenticeship programs, automation, and AI can go hand-in-hand with equity and opportunity. This recognition encourages us to continue pushing boundaries in impact sourcing.”
Looking Ahead
The future of outsourcing belongs to companies that blend technology with human potential. At Fusion CX, our mission is to create meaningful impact for employees, clients, and communities. We do this by expanding the reach of impact sourcing initiatives like NAPS and NATS.
With recognition at the OIR 2025 Awards, Fusion CX reaffirms its role as a global leader in purpose-driven outsourcing—where every innovation is designed to uplift both businesses and people.
Ready to Partner with Fusion CX?
Discover how Fusion CX can help your business grow while creating measurable social impact through impact sourcing. Connect with us today to learn more about our apprenticeship programs, inclusive outsourcing solutions, and customer experience innovations.
Visit www.fusioncx.com to explore our services or reach out to our team for a consultation.