Are you struggling to acquire new customers while keeping costs low? Do you find it difficult to improve conversions through offline sales channels? If you’re running a marketplace, are you searching for ways to generate high-quality leads for your professional service providers? Or perhaps you want to enhance customer satisfaction for both service providers and users?
These are challenges that many home improvement businesses face, and addressing them requires the right strategy, technology, and execution. This Case Study explores a cost-effective customer acquisition approach for home improvement businesses, delivering improved ROI on lead generation.
Customer Acquisition for Home Improvement Businesses
One of our clients, a leading home improvement marketplace, faced these exact challenges. They needed a cost-effective solution to generate quality leads, improve offline sales team conversions, and enhance the overall customer experience. Their existing approach resulted in high acquisition costs, low engagement, and an inefficient lead generation process.
We implemented a tailored approach, leveraging AI-driven solutions for customer insights, intelligent lead scoring, and seamless customer interaction management. By analyzing user behavior, optimizing outreach strategies, and integrating automation tools, we helped them:
- Reduce acquisition costs by 30% through targeted customer engagement
- Improve offline sales conversions with a structured lead nurturing framework
- Enhance customer satisfaction by matching the right customers with the best service providers.
The result was a more efficient, cost-effective, and scalable growth strategy that delivered measurable business impact.
